(posted Tuesday, March 14, 2006 -- 3:30PM)
Video game maker Global VR has signed an exclusive agreement with consumer giant Electronic Arts to develop and manufacture a coin-operated video game based on EA's popular NASCAR racing game.
With the new NASCAR game, players will select from today's most popular drivers, including Jeff Gordon and Jimmie Johnson, drive in official cars and select tracks such as Indianapolis Motor Speedway, and Daytona. Perhaps the most important new element will be the use of cutting edge technology in the game's development, says Global VR. State-of-the-art graphics, AI and physics engines promise to deliver a racing experience that could only be replicated in the cockpit of an official NASCAR vehicle.
"As a multi-platinum hit on the home consoles, this franchise has tremendous significance for EA and now for Global VR," said Jim DeRose, Global VR Chairman and CEO. "We have assembled a team of developers who are avid gamers as well as NASCAR fanatics and we plan to deliver a ground breaking racing experience for fans of racing and driving games."
"We believe the coin-op NASCAR game will deliver a unique gaming experience and will bring the excitement of NASCAR gaming to a whole new audience," said Jon Dean, EA's NASCAR Executive Producer.
NASCAR is the number one spectator sport holding 17 of the top 20 attended sporting events in the U.S. It is also the number two rated regular-season sport on television with broadcasts in over 150 countries, and has 75 million fans who purchase over $2 billion in annual licensed product sales.

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